NanoPack partner, Andrew Manly from the Active and Intelligent Packaging Industry Association (AIPIA), wrote a recent article on smart packaging as a way of engaging with today’s consumer.

Active and Intelligent Packaging is now being seen by brand owners and lawmakers as one of the key elements to help them engage with consumers to build stronger relationships with products, while, at the same time, ensuring their safety from spoilage, contamination, counterfeiting and tampering.

To read the full article, click here.